We need to talk about Barbie | Screening: Identities
Video art- Thu 19.May @ 12:00 - 5/7/16 13:00
- Fri 20.May @ 17:00 - 5/7/16 18:00
- Sat 21.May @ 13:00 - 5/7/16 14:00
- Sun 22.May @ 18:00 - 5/7/16 19:00
Born in the era of Barbie dolls. Barbie houses, cars, clothes and accessories, and of course Barbie’s perfect boyfriend Ken, were in almost every girl’s room. Decades after, Barbie was the cover in Sports Illustrated on November 2014 and the tagline of the campaign was “Unapologetic”. Most common girls toy in the cover of a magazine that addresses to adult men.
We live in the era of social media. The era that everything is being recorded. Memory is virtual and therefore timeless. Women of all ages, following the example of the iconic doll, pose sexy and the proof lies in the virtual world. Not only adult women are objectified and sexualized, but girls as well. And the same system that pushes women to adapt to this role, censorships female nipples, bikini lines that they are not waxed and whatever will not follow the rules that Barbie gave decades ago. Repeat after me: I am free.
Duration: 2:40 min
